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Suzuki introduced the 2009 Equator as the manufacturers first midsize pickup truck. It is part of the Japanese companys effort to expand its product line in order to bring in ustomers who would not consider purchasing a Suzuki product in the past. Equator offers a combination of contemporary style, utility, comfort and Suzukis famous offroad capability which many truck buyers want. As many are already Suzuki motorcycle, ATV and marine products owners and loyalists, the company hopes a pickup truck in its line will motivate more interest.The Suzuki Equator is already winning awards. It has been named 4Wheel & OffRoad magazines 4X4 of the Year, for 2009.

 

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